- 2-6 min
- 5 measures
- 1 open-text prompt
- 2 sections
Starts with ranking: respondents put the 2 sections in order of importance before they answer.
Take the survey
The same survey your respondents get. Nothing you enter is saved.
What it is
Five measures and one open-text prompt sent automatically 90 days before renewal date. Covers value delivered, executive sponsorship, internal champion strength, and a forward-looking "would you renew today?" item. Outputs feed a CS dashboard with churn-risk scoring.
Best for
B2B SaaS and any subscription business with a clear renewal date. The 90-day window gives CS one full quarter to intervene on at-risk accounts before the contract conversation.
Not for
Month-to-month subscriptions (the renewal concept is too granular) or one-time purchases (no renewal). Use Relational NPS instead.
What you'll need
Customer listEmail sending domainEvent source
Driver focus
Renewal intentValue realizedChampion health
Industry fit
B2B SaaSEnterprise softwareSubscription services
What's inside
What you got out of the year
3 measures
- How strong was the value delivered over the last year?
- I can name specific outcomes we achieved using this product.
- Leaders on my side support continuing with this product.
Where you are headed next
2 measures
- How likely would you be to renew this contract today if it were up for decision?
- Someone on my team is clearly responsible for helping this product succeed.
One last open prompt
Open text
- What would make you more confident in renewing?
Why this helps
A custom CS-renewal-risk listening program with churn-risk scoring typically requires a $30-60K consulting engagement plus a separate analytics tool. Ranx ships it as one playbook.